Debunking Mystery Shopping in India

Meaning of mystery shopping?
Mystery shopping in India is often alternatively referred to as a mystery consumer, or even a secret shopper. It is a tool which is applied by many market research companies, different watchdog organizations and also by companies internally to the quality of service offered, or regulation compliance. Mystery shopping in India can be used to gather specific data and information about different kinds of products as well as services.

Can mystery shopping in India be a job?
Mystery shopping in India can indeed be a legitimate job, where the company will pay you to pose and act as a regular customer, and then give them feedback on certain things that could improve the customer experience. Because of the fact that you are seeing the store or their products from a customer’s point of view, and also interacting with the employees, your opinion will count towards the company making a decision about changing something for the better. There are many mystery shoppers, some work for multiple companies, and in return a fee is paid, or ask to make a purchase from them with a big rebate on it.

Where can mystery shopping in India applied?
Mystery shopping in India is primarily used as a measure of employee integrity. The tools included in mystery shopping in India are questionnaires, as well as audio and video recordings, which the store a quite critical assessment. Industries like retail stores, movie theaters, restaurants, hotels, fast food chains, car dealerships, gas stations and banks, health clubs, apartments and healthcare facilities too.

Importance of mystery shopping in the medical industry
The health of an individual is of paramount importance and mystery shopping in India also takes into account the booming medical tourism industry. With increased competition, a health care provider cannot afford to be lax in anything, even task as small as mopping and sanitizing the floors of the facility is a priority. Mystery shopping in India also involves holding conversations with the personnel on duty at these medical facilities to gauge their helpfulness and ability. This is provided as feedback to help improve services overall.

Methodology of mystery shopping in India
A “shopper” will usually cover the following;

  • How many employees the store had on entering and on leaving.
  • How long the employees take to greet them.
  • The individual names of the employees.
  • The manner of the greeting, whether warm, casual, or off-hand.
  • What questions are asked about the product.
  • How long it takes to find the product.
  • Types of products shown and suggestions given by employees on the best to buy.
  • The kind of sales pitch used by the employee.
  • If the employee tried to close the deal to the best of his abilities.
  • If any add on sales are recommended or suggested.
  • If the shopper was asked to revisit.
  • Cleanliness as well as efficiency and speed of employees.
  • Store presentation as well as the appearance.

Mystery shopping in India is a powerful tool for a company to improve upon itself and stay ahead of the competition.

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Netrika Security and Risk Management Services in India

With the development of modern technology, security became especially important in online applications. But why is so little attention is paid to it? Online security risk became really great; it is  the primary risk for business. That is why security testing spins up and developers who want their customers to work secure with their applications, make a request to Netrika Consulting India for security testing.

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Source: Security and Risk Management Services in India

Background Check Solutions in India | Employment Background Check

Netrika provides background checks solutions of employees, criminal identification records check and global background check solutions to real industry.

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Source: Background Check Solutions in India

Fraud Investigator Company in India | Security Audit Services

Frauds and compromised integrity at various levels in organizations’ hierarchy continue to be the prime area of concerns for corporates. Our team of experts at Netrika not just help organizations in risk management, fraud investigations and evidence gathering; we also help in risk mitigation by corrective measures and process improvements.

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  • Mystery Shopping

Our Corporate Investigations practice helps organizations in business assurance, in the matters of corporate fraud allegations including kickbacks or financial mismanagement, and more.

Source: Fraud Investigator Company in India

Cyber Security Services in India | Cyber Forensics Services in India

Netrika Consulting India advise clients worldwide on operational and business risks, disputes and financial investigations, through discreet engagement with our network of contacts, our reporting provides clients with commercially relevant facts that goes beyond the public records and helps them to address complex business and political issues. We help clients protect capital, assets and people in areas of: Global Fraud Investigation, Anti Bribery & Corruption Consulting, Intelligence Gathering, Investigative Due Diligence, Key Personnel Integrity Checks, Asset search, Cyber Forensics.

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Source: Cyber Security Services in India